Chuy's
With over 80 locations across the United States, Chuy’s Tex-mex has been successful in cornering the market on good food with an attitude, but was in need of a new website to match that personality.
Let’s give them something to taco ‘bout
We created a new, responsive website for Chuy’s built from the ground up following best practices for design, development, and SEO. Using their existing style guides, we created a unique design and enhanced user experience and applied it across the site.
Website design & development for a restaurant with flair
In addition to creating a front-end experience that is user-friendly, we also built a back-end that meets the needs of one of the biggest names in Tex-Mex. Chuy’s Craft 4 setup utilizes the best tech stack available. Knowing that the authoring experience and the ability to maintain a website simply and efficiently is crucial for a fast growing business, we ensured that the back end is scalable, organized and easy to use. The new Chuy's website is user-friendly, intuitive, and modern with cohesive branding across the site and design that pops.
Mapping the customer experience
With over a hundred locations and counting, customer accessibility and ease of use were paramount for this website project. Masonry built a custom store locator for the Chuy's site that uses geolocation to auto-locate a user and find the nearest location.
A recipe for responsiveness
64 percent of Chuy's web traffic is mobile, so we crafted their website to be responsive for a new generation of mobile shoppers, giving them the means to reach a much larger audience.
An appetizing digital experience
The Chuy's website was designed and purpose-built with both customers and web admins in mind. For users, finding the location, contact, and menu info they need is intuitive and automatic. And Chuy's team members can post about new specials/events or create new job listings in minutes. From design UI/UX to back-end management, this Craft 4 website is easy to navigate, update, and makes for one appetizing front-end experience.
Bite into delicious design
We'd be lying if we said working on this project didn't give us a hankering for Tex Mex! But the end result is a rich, flavorful website interface full of customizations and integrations that offers a superior experience for all users.
What our clients say
We take pride in that we have many long-term clients. We believe that one of the most important aspects of the work we do is the relationships built along the way.
“Masonry has been Chuy's web partner since 2014 and has built two beautiful websites for Chuy's. They continue to support us with any issues that arise and enhancements we come up with along the way. The Masonry team is quick to respond and jump into action with any and all needs.”